Munson Group Acquires Alexandria Advertising Firm

Baton Rouge, Louisiana based public relations and media strategist Bob Munson has purchased 100% of KJA Communications Group, the Alexandria, Louisiana marketing, public relations and advertising firm. The acquisition by Munson, along with his son Robert, will be effective immediately, according to an announcement made today.

KJA Communications is an established public relations, advertising, media and design firm with more than 30 years experience in the field.

“This is very exciting for us,” said Bob Munson, who is now President and CEO of KJA.  “We’ve been interested in KJA for some time now. The people who work here are highly skilled professionals, experienced, talented and they have a range of top-tier clients.”

Bob Munson, President of The Munson Group and son Robert Munson, President of M3 Communications, formed Munson Acquisitions to acquire the Alexandria firm. The Munsons also bring more than 30 years of award winning-experience in the field of public relations, media and marketing strategy.

“KJA is a natural fit for us,” said Robert Munson. “Their work is incredible and we know we share a common vision for communications and public relations in the 21st century. Their team has a well-earned reputation as one of the best in the business and it’s an honor for us to join them.” Apart from change in ownership, there are no plans for any personnel changes and KJA will remain in Alexandria. “You don’t mess with something that’s worked for that long and that well,” said Robert.

“KJA allows us to bring  our design, PR and communications business in house,” said Bob. “Our clients will have access to more resources and talent. But, this is not as much an acquisition for us as it is our becoming part of a professional family with whom we’ve worked for decades and for whom we have much respect.”

Munson also said KJA Communications Group will retain its current identity and there are no plans to change the name. The Munson Group and M3 Communications will continue to focus on political campaigns.

To learn more, contact Karen Ammerman, KJA’s Director of Operations, at 318/445-5966.